I venture to say I have been called a liar more often than anyone else in the world. Ordinarily when one is
liar — well, to say the least, one feels hurt.... On the contrary I am flattered and complimented because
my cartoon, or broadcast, or moving picture, contained some strange fact that was unbelievable — and
interesting. The reader or listener did not know the truth when it was told to him.
— Robert L. Ripley, Ripley's Big Book: Believe It or Not!
and Schuster, 1934)